Increasing the Fronteras Print Run
The Times Record News (Wichita Falls, TX, Scripps, 34,076 daily, 38,104 Sundays) has increased the circulation of Fronteras, a Spanish-language weekly newspaper insert.
The Fronteras paper, co-produced by Universal Press Syndicate and Danilo Black, is customized for each individual market by incorporating local coverage provided by carrier papers. Local content is then translated and edited by the Fronteras team.
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