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| Annual Memberships | Free | Member $299 | Plus $499 | Pro A $849 | Pro B $849 | Premium $1099 |
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| Full Access to texts in Portada e-newsletters and breaking news | YES | YES | YES | YES | YES | YES |
| Portada Quarterly Issue available in PDF and Hardcopy Format | YES | YES | YES | YES | YES | YES |
| Past issues in digital format | No | YES | YES | YES | YES | YES |
| Weekly Breaking Ads Hispanic Mobile, Hispanic Magazine rankings, Mexico, Colombia | No | YES | YES | YES | YES | YES |
| Special reports (aprox. 2000 words each) per year | No | 6 | 12 | 12 | 12 | 12 |
| Important discounts at Portada's conferences | No | No | No | YES | YES | YES |
| 1 Major Report (targeting either US Hispanic or Latam) | No | No | No | YES | No | YES |
| 1 Directory of Media Buyers (targeting either US Hispanic or Latam) | No | No | No | No | YES | YES |
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Access Portada online databases and research reports that will help you identify opportunities and increase sales:
- Portada's thorough databases provide detailed contact information of Marketers targeting Hispanic and Latin American consumers.
- These databases provide essential information for media companies and service providers to the Latin Marketing industries to develop new business and increase sales.
Online Directory of Corporate Marketers and Media Buyers/Planners targeting Hispanics
An interactive online directory. with detailed contact information of more than 2,000 Leading Agency and Marketing/Advertising Directors who are targeting Hispanics.
Search fields include:
- Name
- Company/Agency
- Job - Title
- Address
- Zip
- Accounts (Agency)
- Phone
- Other Comments
Methodology:
Contact acquisition happens through Portada's own subscriber lists, conference attendees, barter with tradeshows, other research etc...
Portada's team continuously updates and proofs the lists through procedures including routine phone calls, e-mail testing and USPS NCOA lists.
Price: $799 or included in the Member Pro membership (additional benefits: access to all of Portada's premium articles and special discounts at Portada conferences).
Available on Nov 29th
Questions? Please call 1-800-397-5322 if you have any questions. (From outside the U.S. please call 1212 685 44 41).
Online Directory of Corporate Marketers and Media Buyers/Planners targeting Latin Americans
Search fields include:
- Name
- Company
- Job -Title
- Address
- City
- Accounts under management
- Phone
- Other Comments
Methodology:
Contact acquisition happens through Portada's own subscriber lists, conference attendees, barter with tradeshows, other research etc...
Portada's team continuously updates and proofs the lists through procedures including routine phone calls, e-mail testing and USPS NCOA lists.
Price: $799 or included in the Member Pro membership (additional benefits: access to all of Portada's premium articles and special discounts at Portada conferences).
Available on Nov 29th
Questions? Please call 1-800-397-5322 if you have any questions. (From outside the U.S. please call 1212 685 44 41).
RESEARCH REPORTS
Portada reports are primary research pieces prepared for decision makers in marketing media, corporate strategy and business development teams. They also are an important resource to investment banks, private equity and other financial institutions who want to benefit from detailed market descriptions and key insights on consumer and media/advertising and content trends.
SPECIAL REPORTS
- Report 1 (will be available in 2013)
- Report 2 (will be available in 2013)
- Report 3 (will be available in 2013)
- Report 4 (will be available in 2013)
- Report 5 (will be available in 2013)
- Report 6 (will be available in 2013)
- Report 7 (will be available in 2013)
- Report 8 (will be available in 2013)
- Report 9 (will be available in 2013)
- Report 10 (will be available in 2013)
- Report 11 (will be available in 2013)
- Report 12 (will be available in 2013)
MAJOR REPORTS:
- Major Report US Hispanic (will be available in 2013)
- Major Report Latin America (will be available in 2013)
REPORTS FROM SELECT INDUSTRY PARTNERS
In addition to our own reports, we're proud to offer reports from select industry partners including the CMO Council.
2010 Panregional Advertising and Media Report
Portada expects the panregional advertising market to grow to an annual volume of more than $440 million by 2015 at an average annual growth rate of 6.8%. Panregional advertising is advertising bought in two or more Latin American countries at the same time/ The in-depth study includes growth forecasts per media type, for different ad-categories and for the sector as a whole. Historical data and forecasts from 2009 until 2015. A detailed anaylysis of the main players on the meadia an advertiser side. New trends to take into account and more...
- Page count: 20 pages and 12 Tables, plus Methodological Appendix
- Price: $799 (in PDF format)
- (will be available on Nov 29th)
The Content Market for Spanish-speaking Audiences in the U.S.
A detailed analysis of content demands of Hispanics in the U.S be it in English, bilingual or Spanish. Market sizing of the demand for content by media properties in each of the languages until 2015. In addition, a detailed analysis of content preferences of Hispanics is provided.
20 pages, and 12 Tables, plus Data and Methodology Appendix
- Price: $799 (in PDF format)
- (will be available on Nov 29th)
Database of Hispanic Media Contacts
More than 600 contacts for Editorial and Business positions in Hispanic Publications. Entry Fields include Name of Media Property, State, Content Type, Media Type, Type of Editor, Audience Demographics etc...
- Price: $799 (in Excel spreadsheet format)
- (will be available on Nov 29th)
Custom Publishing to the Hispanic Market
While small, the Hispanic custom publishing market (print and online) is a clearly growing sector. The study sizes the market and describes its main players. In addition, the study provides a detailed analysis of the industries that most can profit from custom publishing as a Custom Relationship management tool to reach out to Hispanic consumers.
- Page count:10, 6 Tables, Data and Methodology Appendix
- Price: $799 (in PDF format)
- (will be available on Nov 29th)
Key Data from Portada's 2009 CVC Audit and Readership Survey.
- Combined print, online and conference audience of more than 71,000
- 97.8% of the Portada audience agrees with the phrase "Portada gives essential, high quality, relevant information about Latin Marketing and Media":
- 39.7% of our readers contacted an advertiser after reading advertising in the print publication.
- 72.2% introduced new ideas after reading a Portada issue
- More than 53% of Portada's audience are C-level professionals in the Latin Marketing, Media, Advertising and Content sectors.
- 75% of Portada's audience is comprised by Marketing and Media buying, planning executives.
Contenido LLC dba Portada
- Operates the following Websites and associated Newsletters:
- Publishes a quarterly magazine (2009 audited circ. 12,910, pass along 4.75)
- Produces two Annual Conferences:
- Panregional Advertising and Media Summit, Miami
- Hispanic Digital and Print Media Conference, NYC
- Manages two Annual Awards:
- Panregional Advertising and Media Awards
- Hispanic Digital and Print Media Awards
- Compiles and publishes two Online Databases:
- Directory of Corporate Marketers and Media Buyers/Planners targeting Hispanic Consumers
- Directory of Corporate Marketers and Media Buyers/Planners targeting Latin American consumers
- Produces several research reports about the U.S. Hispanic and Latin American advertising, media and content markets.
Call us now at 1-800-397-5322 to speak with one of our knowledgeable specialists and discover how you can connect with qualified professionals in the Latin advertising, media and content markets and grow your business. For advertising inquiries, please e-mail advertise@portada-online.com.