Join Forces with Top Brands at Portada Live, NYC, Sept, 19, 2024!

taboola-2-56c0d3a750adf

Taboola, the leading discovery platform serving over 300 billion recommendations monthly, has joined together with Portada to host a morning filled with exclusive information on content marketing in LATAM and US Hispanic markets.  If you would like to attend the event please send an email to [email protected] to ask for the free registration code. Please provide your name, company and position.




AGENDA



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9:00 AM

Registration and arrivals

9:45 AM

Introduction

Zev Gollender, VP Media Sales, Taboola

9:50 AM

Discovery: Intersection of Content and Conversion

Jennifer Sanchez, Media Sales Manager, Taboola and Carl Bauml, Team Lead – Media Sales South East, Taboola discuss the following:

What is content marketing?
Why invest in content marketing?
Which companies are doing it right?

10:15 AM

One-to-One Interview

Hallie Davison, Managing Director, Latin America, Colloquial
Interviewed by Juan Carlos Valdes, Sr. Manager, Media Sales LATAM, Taboola

10:30 AM

Coffee Break

11:00 AM

ENGAGING LATIN AUDIENCES WITH CONTENT MARKETING

Moderator: Zev Gollender, VP Media Sales, Taboola

Panelists:

John Santiago, CEO & Founder, M8
Felipe Rey, Director, Digital Business Development, Univision
Tiago Silva, Business Leader Regional Digital Marketing, Mastercard

Listen as our panel of experts provide their tips and tricks for creating content at scale for multiple markets and what trends they see on the horizon for 2016.

 

11:45 AM

Conclusion of Event

11:45 AM

BREAK

12:30 PM

ONLINE VIDEO POWER CONNECTION

Putting together Online Video Content Creators and Multichannel Networks targeting the Latin World (U.S. Hispanic market, Latin America and Spain)

Moderator:

Pablo Silva, Director Product Innovation, Viacom

Panelists:

Fabienne Fourquet, CEO and Co-Founder, 2Btube
Luiza Ricupero Negret, VP, StyleHaul Mundo
Ulysses Alvarado, Founder & CEO, Tu Vision Canal
Lynn Ponder, Founder, Webcity-Girls
Jeannette Kaplun, Founder and Chief Content Officer, Hispana Global
Martin Frontini, Managing Director Latam & Spain, Zoomin.TV
Carolina Ortiz, Lifestyle and Beauty Blogger
Daniela Ramirez, Lifestyle and Fashion Blogger

Description:

• The emergence of MCNs targeting the Latin World

• Requirements for excellent

• Online Video Talent in different Verticals

• Social Video

• Key reach and engagement metrics

• Monetization models for Online Video Talent



PARTNERS


VENUE


Address:
485 Brickell Avenue, Miami, FL, 31131
Map and Directions

Website: http://www.viceroyhotelsandresorts.com/en/miami
Phone: +1 305 503 4400

About Taboola
Taboola is the leading discovery platform, serving over 300 billion recommendations to over 750 million unique visitors every month on some of the Web’s most innovative publisher sites, including USA TODAY, Business Insider, Chicago Tribune, and The Weather Channel. Headquartered in New York City, Taboola also has offices in Pasadena, London, Tel Aviv, New Delhi, and Bangkok. Publishers, marketers, and agencies leverage Taboola to retain users on their sites, monetize their traffic, and distribute their content to drive high-quality audiences. Learn more at www.taboola.com and follow @taboola on Twitter.

 

 


REGISTER

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