Changing Places May 12, 2008 Eli Velazquez{Telemundo}, Michael Neer{UniWorld}, Dave Ellet{Belo Corp.}, Emilio Nicholas {Caribevision} Read more.

Salt Lake Tribune Launches New Hispanic Pub; Discontinues Fronteras May 12, 2008 Citing growing demand, The Salt Lake Tribune announces the launch of Ahora Utah, a new weekly replacing Fronteras. Portada speaks with deputy editor Tim Fitzpatrick. Read more.

Emerging Market Profile: Charlotte, NC May 12, 2008 Charlotte is a growing market with a younger demographic, which is mostly male and largely Mexican. The city’s Hispanic spending power currently stands at just over $3 billion and is expected to grow to $5 billion by the end of the decade. Read more.

Resilience of Hispanic Consumer and Benefits of Print and Digital Media Touted at Upfront Event May 14, 2008 Hispanics more confident about economy, and more prone to open sponsored links than general market. Read more.

Advertising Campaigns May 12, 2008 San Francisco International Airport, Kleenex, AARP-Medicare, Kleenex. Read more.

Arizona’s Blue Cross Blue Shield Launches Hispanic Campaign May 7, 2008 Does print, TV, radio, direct mail and online “webisodes.” Read more.

Universal Music Group Buys Univision Music Group; Partners with Gotuit May 6, 2008 New company, Universal Music Latin Entertainment, will command half of U.S. Latin music market share and will be headed by Jesus Lopez. Tech agreement with Gotuit will enhance company’s distribution platform. Read more.

We Will, We Will RockYou Apr. 30, 2008 Social application publisher RockYou launches mobile Spanish-language widget ad campaign in conjunction with ES Interactive in Puerto Rico, Latin America and U.S. Hispanic markets Read more.

Myautomovil.com Puts the Rubber to the Road Apr. 30, 2008 Teams with auto authority Motor Presse in content sharing agreement, and publicizes new site in print. Read more.

Microsoft Hits the Road with Hispanic Computer Literacy Campaign Apr. 28, 2008 Vida Digital Latina Campaign will visit Los Angeles, Miami, New York City and San Francisco. Read more.

Conference Calendar Apr. 7, 2008 Events of Interest to Portada Readers: Read more.

Best Buy Hopes for un Golazo! Apr. 7, 2008 Signs soccer star Cuauhtémoc Blanco as first-ever brand ambassador. Read more.

DV Advertising starts Panregional Hospitality Division May 14, 2008 Initiative is drawing interest from large U.S. hotel corporations like Hyatt. Read more.

DIRECTV Reports Strong Q1 Profits; Latin American Business Soars May 13, 2008 Adds 200,000 subscribers in LatAm; increases monthly revenue per subscriber 20%. Read more.

Grupo Televisa Invests in Ad Firm Spot Runner May 7, 2008 Participates in $51 million round of funding for online and TV ad firm Spot Runner. Will help site expand in Latin America. Read more.