|
|
Resilience of Hispanic Consumer and Benefits of Print and Digital Media Touted at Upfront Event
May 14, 2008
Hispanics more confident about economy, and more prone to open sponsored links than general market.
Read More
DV Advertising starts Panregional Hospitality Division
May 14, 2008
Initiative is drawing interest from large U.S. hotel corporations like Hyatt.
Read More
DIRECTV Reports Strong Q1 Profits; Latin American Business Soars
May 13, 2008
Adds 200,000 subscribers in LatAm; increases monthly revenue per subscriber 20%.
Read More
Changing Places
May 12, 2008
Eli Velazquez{Telemundo}, Michael Neer{UniWorld}, Dave Ellet{Belo Corp.}, Emilio Nicholas {Caribevision}
Read More
Advertising Campaigns
May 12, 2008
San Francisco International Airport, Kleenex, AARP-Medicare, Kleenex.
Read more
Sports Illustrated Latino and Impremedia Launching Quarterly Pub
May 9, 2008
New publication will have a 1,000,000 circ and will focus exclusively on American football.
Read more
|
| News |
Print Media
|
Changing Places
May 12, 2008
Eli Velazquez{Telemundo}, Michael Neer{UniWorld}, Dave Ellet{Belo Corp.}, Emilio Nicholas {Caribevision}
Read more.
|
|
Salt Lake Tribune Launches New Hispanic Pub; Discontinues Fronteras
May 12, 2008
Citing growing demand, The Salt Lake Tribune announces the launch of Ahora Utah, a new weekly replacing Fronteras. Portada speaks with deputy editor Tim Fitzpatrick.
Read more.
|
|
Emerging Market Profile: Charlotte, NC
May 12, 2008
Charlotte is a growing market with a younger demographic, which is mostly male and largely Mexican. The city’s Hispanic spending power currently stands at just over $3 billion and is expected to grow to $5 billion by the end of the decade.
Read more.
|
|
| News |
Digital Media
|
Resilience of Hispanic Consumer and Benefits of Print and Digital Media Touted at Upfront Event
May 14, 2008
Hispanics more confident about economy, and more prone to open sponsored links than general market.
Read more.
|
|
Advertising Campaigns
May 12, 2008
San Francisco International Airport, Kleenex, AARP-Medicare, Kleenex.
Read more.
|
|
Arizona’s Blue Cross Blue Shield Launches Hispanic Campaign
May 7, 2008
Does print, TV, radio, direct mail and online “webisodes.”
Read more.
|
|
| News |
Content
|
|
| News |
Public Relations
|
|
| News |
Panregional
|
|
|
|
|