New Marketing Survey Finds Hispanics Trust in Hispanic Publications
Understanding of community issues seen as vital.
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Understanding of community issues seen as vital.
Multi-lingual/Hispanic iterations to be developed soon.
Q&A with Eric Rayman, new Senior VP of Marketing and Sales, on QuePasa’s future.
Elizabeth Marquez{First National Bank}, Leda Ceccarelli{Goodman Media International}, Eric Rayman{QuePasa Corp.}
Cenveo bids for Printing and Direct Marketing Company in a hostile takeover.
Elizabeth Marquez{First National Bank}, Leda Ceccarelli{Goodman Media International}, Eric Rayman{QuePasa Corp.}
Custom publication heavy on coupons.
Includes online and event components; TV and print buys.
Siempre Mujer provides content to Univision.com.
New edition will serve Danbury, Waterbury communities. Advertisers include Boost Mobile, and Brazil’s Brahma.
Print campaign and Spanish-language website.
Marlene Garcia [Retiring], Ivan Gaudri [Miller Brewing], Peter Castro [People en Español] Manuel Fuentes Garcia[FEU]
Marlene Garcia [Retiring], Ivan Gaudri [Miller Brewing], Peter Castro [People en Español] Manuel Fuentes Garcia[FEU]
Enlists Miami’s La Comunidad agency to attract more Latinos to Orlando theme park.
Merck consumer health publication now available in Spanish online edition.
Circulation/readership details inside.
New edition will combine local/regional news with Newsweek en Español content.
Also partners with Hotels.com and VOY Music to launch new channels.
Maryland-based publisher targets Hispanic newspapers.
185,000 nationwide distribution.