Estee Marketing Group, Inc. announced that it is managing three New Homeowner files from the HomeData Corporation.
The files are: HomeData African-American New Homeowners, HomeData Hispanic New Homeowners, and HomeData Spanish-Speaking New Homeowners.
“We are thrilled to have been selected by HomeData to represent its ethnic files” said Chris Ragusa, Estee President & CEO. “These files represent very large, very fresh, highly selectable, accurate and detailed New Homeowners, based on data drawn from over 1,300 counties nationally,” said Ragusa.
HomeData is a source of New Homeowner Data in the USA, with hundreds of thousands of new names identified weekly and monthly. The addition of the ethnic identification of the New Homeowners, coupled with the size of the files enables marketers to zero in on specific market segments without sacrificing circulation volumes.
Related Article: List Market: Specialist Marketing Services acquires 4 Hispanic lists(Jan. 2008)