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BBVA acquires major “direct mailer”

 
Nov. 1, 2004
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Spanish company Banco Bilbao Vizcaya Argentaria (BBVA) reached an agreement to acquire Laredo National Bancshares, Inc. (LNB), the leading financial services provider for Hispanics in the Texas-Mexico border area. LNB has $3.4 billion in total assets and 110,000 customers. Laredo National Bancshares expects a 2004 loan volume of US $1.3 billion. Its primary origination channels are direct  mail and internet.

 
 
 
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